K BEAUTYGreat for selfies. Increase social media presence. | K BEAUTYGreat for selfies. Attract millenials. | K BEAUTYFun & affordable. Ease impulse buy. |
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K BEAUTYGreat for in-store animation. | SEASONALSummer hand cream. Nourishing. Delicious scent. | |
SEASONALSummer lip balm. Nourishing. Delicious scent. |
Consisting of 13 SKUs exclusively sold to Nocibé and Douglas stores. Initially sold in around 500 French stores, it is now available across 2,000 Douglas stores. Nocibé-Douglas was looking at offering product differentiation, and exclusive products that the customer can’t find anywhere else that could surprise the shoppers, satisfying their need for freshness and newness.
Fast Beauty Retailing and Nocibé-Douglas team looked across the categories to find white space for product ideas. We built a range of Sleeping mask, Hydrogel mask and Beauty salon like gestures made easy at home.
Fast Beauty Retailing handled all formula creation, packaging and manufacturing.
Products are made in South Korea, sold in 500 stores in France and launched in 2 000 stores in Douglas chain stores with a price from €1.90 to €4.95.